Monday, May 18, 2020

Marketing Analysis Marketing Strategy Essay - 1248 Words

Marketing is an essentially about marshalling the resources of the organization so that they can meet the changing needs of the customers on whom the organization depends. As a verb, marketing is all about how an organization addresses its markets. Marketing is â€Å"The management process which identifies, anticipates and supplies the customer requirements efficiently and profitability†. Marketing is the performance of the business activities that direct the flow of goods and services from the producer to the consumer or users. -American Marketing Association Marketing strategy is the goal of the increasing sales and achieving the sustainable competitive advantages. Marketing strategy includes all the basic and long-term activities in the field of the marketing that deal with the analysis of the strategic initial situation of the company and the formulation, evaluation and selection of the market-oriented strategies and therefore it contributes to the goals of the company and its marketing objectives. OBJECTIVES OF THE STUDY ïÆ'Ëœ To understand the customer gap like, what the customers expect from the company on various parameters. ïÆ'Ëœ To find out the motivational factors which insists customers to choose Domino’s Pizza. ïÆ'Ëœ To understand the general spending habits of customers. ïÆ'Ëœ To understand the important satisfaction factors. ïÆ'Ëœ The comparison of expenditure which is done by the customers on eating out andShow MoreRelatedMarketing Analysis : Marketing Strategies1217 Words   |  5 PagesThere are many businesses that use various techniques to sell their product or service. Marketing Strategies is a process of using the marketing mix which consists of place, product, price and promotion to satisfy and attract consumers to make a profit for the organisations. Place: The location of the business/market where the main transactions are implemented Price: The amount a consumer is willing and able to give for a product/service or good Product: Anything that can be offered within a businessRead MoreMarketing Analysis : Marketing Strategy Essay1577 Words   |  7 PagesA) Marketing is a management process which responsible for satisfy customers needs and wants , and it is a social process by which organizations and individuals gain what they want and need through create values and exchange between each others. Marketing gives you an opportunity to gain profits with your business and build long-lasting relationships with customers. There are four elements â€Å"4 P’s† of marketing mix : PRODUCT , PRICE , PLACE and PROMOTIONAL STRATEGY *The marketing strategy consistsRead MoreMarketing Analysis : Marketing Strategy1546 Words   |  7 Pages For instance, deciding on a product line/range requires that the marketing strategist have a definite understanding of all relevant contender items (as well as the corresponding pricing structures) with a specific end goal to establish appropriate juxtaposition and comparison and decide on suitable business choices for diversifying. Competitor analysis is a crucial part of marketing strategy.  It is sometimes said that some firms don t lead this sort of investigation deliberately enough. RatherRead MoreMarketing Analysis : Marketing Strategy1839 Words   |  8 Pages The critical part of marketing research is to anticipate the response of customer for marketing activities. However, Most of data is hard to obtain or the validity is doubtful. And the market environment is dynamic and complex. Marketing Strategy is not only a science, but an art. So, determining the marketing strategy need not only field data but also experience and intuition. In order to enhance the validity, several methods were used to establish the marketing strategy. Firstly, the market segmentationRead MoreMarketing Analysis : Marketing Strategy Essay1445 Words   |  6 Pages MARKETING STRATEGY Without emphasize the price and product strategies previously discussed, a brief analysis of the marketing mix underlines some other specific traits of the company. An interesting aspect is represented by promotion. In the solar Industry a great part of the promotion effort lies in the downstream, and this is where SolarCity put a greater effort: on the 2,510 employees (2012), 661 work in sales and marketing and 248 work in customer care (SolarCity, â€Å"SolarCity annual report 2013†Read MoreMarketing Analysis : Marketing Strategy1525 Words   |  7 PagesIntroduction Marketing is nothing but the process to sell the product to the consumers in order to satisfy customers’ needs and to obtain profits. In today’s competitive environment, there is a necessity for many companies to be globalized, to remain in this competitive market and satisfy customer’s needs across the world. Marketing a product internationally is a little difficult job for the company who is planning to launch their products internationally. Many manufacturing companies have the expertiseRead MoreMarketing Analysis : The Marketing Strategy Essay2077 Words   |  9 PagesIntroduction Citigroup has four primary business segments, retail banking, commercial banking, Citi-branded cards, and Citi retail services. Our firm analysis will focus on the Citi-branded cards segment and commercial banking in the North American market. Financial performance Over the five years to 2016, revenue is expected to decline an annualized 2.8% to $7.5 billion. The company s North American consumer banking segment performed well in 2014 due to rising loan balances. However, revenuesRead MoreMarketing Analysis : Marketing Strategy1194 Words   |  5 PagesMarketing is shifting from mass communication to individual, one to one interaction with the integration of various digital technologies like SMAC. Also the marketing strategy is shifting from product push to customer pull strategy. Digital marketing is picking up fast and intense market research is being resorted to by companies on their products to understand customers’ preferences and sentiments before targeting/positioning their products and services. Companies have started having their webpageRead MoreMarketing Analysis : Marketing Strategy1611 Words   |  7 PagesMarketing Strategy Research Paper Naugie Pratt Strayer University MKT- Marketing Management February 28, 2016 â€Æ' Marketing Strategy Research Paper Summary After careful review of the multinational companies that are out there today, I decided to go with HTC. As many of us know HTC is well known for their carefully crafted mobile products. HTC is mainly known for the cell phones to many but let’s take a look at things in reference to tablets, televisions and computers. As the new market managerRead MoreMarketing Analysis : Marketing Strategy959 Words   |  4 PagesMarketing has been around since the beginning of time. When the Neanderthals figured out what fire was, it took some convincing to make others realize that it was good. They were afraid of it to begin with but when one person used it to cook its food, they started to understand that it was a good thing. Marketing was born. In the 1950s, the marketing strategy was based on the 4Ps (Product, Promotion, Place, and Price) or what was known as the â€Å"Marketing Mix† (Tanner, Jr Raymond, 2012, pg. 5)

Sunday, May 17, 2020

Glass Ceiling in Corporate America Essay - 1245 Words

The Glass Ceiling: Fact or Illusion The glass ceiling is it a fact or an illusion? The two words â€Å"Glass Ceiling† are used to describe the barrier that exists for women and minorities-when it comes to getting promoted into the upper echelons of a company. Does the ceiling exist or is it a figment of the imagination? The writer intentions are to present a picture of that ceiling, and show how it plays a part in corporate America. That in fact the ceiling is an injustice being done to women and minorities, and it does exist. Glass is clear, something that can be seen through. A ceiling is the overhead surface of a room, the end point of how high the room is. â€Å"If glass ceilings existed, they would allow people to see through to the world†¦show more content†¦It seems to be that the biggest barrier to women and minorities at top management levels is the bunch of boys sitting around a table making all the decisions. In other words when a decision has to be made concerning who should be promoted to senior management, male corporate leaders are inclined to select people as much like themselves as possible - so there is no astonishment that women and minorities are often not even considered at promotion time. The guys at the top look at their former colleagues and old school ties as resource pools. The first light was shed by the bipartisan Glass Ceiling Commission report on corporate America’s dismal record of advancing women and minorities to upper-level management and decision-making positions. â€Å"U.S. Labor Secretary Robert Reich headed the commission. The results are stark. In 1992, white males, while making up only 43% of the total labor force at Fortune 1,000 Industrial and Fortune 500 Service companies, were 97% of the senior level decision making positions. The paper includes multiple examples of the biased policies many-but not all-white corporate officers’ employ to support their exclusionary decisions†. (Black Enterprise, Sept 1995 v26 n2 p22). Minority men and women still lag behind in holding high management positions. It tends to be that those who are fortunate enough to get promoted into those positions serve only as tokens, or as company quotas that have to beShow MoreRelatedThe And Glass Ceiling Is Real1561 Words   |  7 Pages 2017 And Glass Ceiling Is Real In the United States of America, men seem to want full control. Corporations, organizations, schools even religions have been created by men and for men and they have great opposition to women infiltrating their management positions. Men have created glass ceilings for women in the workplace. A glass ceiling is an artificial barrier that allows women to see the top of the corporate ladder, but at the same time denies them access to the higher rungs of that ladderRead MoreThe Glass Ceiling and How Gender Discrimination Affects Women1277 Words   |  6 PagesThe Glass Ceiling and How Gender Discrimination Affects Women Does Father really know best? In Corporate America, men seem to want full control. Our organizations have been created by men for men and they have great opposition to women infiltrating their management positions. Men have created glass ceilings for women in the workplace. A glass ceiling is an artificial barrier that allows women to see the top of the corporate ladder but at the same time denies them access to the higher rungsRead MorePushing the Glass Ceiling1840 Words   |  7 PagesWomen have been pushing at the glass ceiling for years, but have yet to shatter it. The glass ceiling has prevented women from reaching their highest potential in the work force. The inequality between men and women has been prevalent because of unfair stereotypes and the idea that women are unfit leaders. Ann Morrison describes the glass ceiling as a barrier â€Å"so subtle that it is transparent, yet so strong that it prevents women from moving up the corporate hierarchy†(Empowering Wom en). It is oftenRead MoreEssay on The Glass Ceiling for Women in the Workforce1119 Words   |  5 Pages In America many groups have fought hard to gain equality in treatment, rights, and everyday living standards. Women are included amongst these groups. At one point in history women were not allowed to vote or carry the same positions as men in work. Due to amendments and affirmative action these hindrances for women have been abolished. What still remains to day is the inner struggle within jobs also known as glass ceilings? Glass ceilings are daily obstacles for most women in theirRead MoreWomen s Leadership And The Barriers That Women Face Essay1712 Words   |  7 Pages Women run the World. Women are essential to the world, without women the world would not be able to continue to populate and grow. So why are women not given the credit that they deserve in the corporate world? In this paper I will be discussing what women go through in leadership, the pros and cons of women in leadership and the barriers that women face in the work place. I will also discuss the role that men play in leadership and the different leadership styles that men have comparedRead MoreThe Glass Ceiling Is An Invisible Barrier At The Top Of The Corporate Ladder1639 Words   |  7 Pagesshatter the glass ceiling because corporate America is male dominated. Although few have made it to the top of the corporate ladder, a man will override women in many professions. Female’s are paid less than their male counterparts across multiple industries in the United States. The â€Å"glass ceiling† is an invisible barrier at the top of the corporate ladder. The glass ceiling has always been a particular problem in the labor market, especially with the advancement of capitalism. The glass ceilingRead MoreThe Glass Ceiling : A Human Capitalist Perspective1687 Words   |  7 PagesThe Glass Ceiling: A Human Capitalist Perspective The glass ceiling is an invisible barrier preventing women and minorities from advancing into upper management (Bell 67). Despite extensive legislation and the widespread implementation of equal opportunity policies, there is still widespread structural inequality and job segregation in organizations throughout the United States. The level of the `glass ceiling varies among organizations and is reflected in different employment patterns, hiringRead MoreThe Glass Ceiling: A Human Capitalist Perspective Essay1435 Words   |  6 Pages The glass ceiling is an invisible barrier preventing women and minorities from advancing into upper management (Bell 67). Despite extensive legislation and the widespread implementation of equal opportunity policies, there is still widespread structural inequality and job segregation in organizations throughout the United States. The level of the `glass ceiling varies among organizations and is reflected in different employment patterns, hiring pract ices, and promotion plans (Adler 451). TheRead MoreWomen Of The Corporate World987 Words   |  4 PagesWomen in The Corporate World Working Women A lack of women present in top leadership and technological positions has been a topic of discussion for many years. With more women than men graduating from college in the U.S., why is it that only 15.7% of board seats of Fortune 500 companies occupied by women (â€Å"Why is There†¦Ã¢â‚¬  2014)? The gender issue that is of critical importance to American society is the lack of women in corporate and technological positions. The reasons why this is important is forRead More The History and Breakdown of the Glass Ceiling Essay2272 Words   |  10 Pagesof the Glass Ceiling The term the glass ceiling first came into use in 1986 when two Wall Street Journal reporters coined the phrase to describe the invisible barrier that blocks women from the top jobs in corporate America. (Glass Ceiling Commission,Successful Initiatives ). Since then the metaphor has also been applied to the barriers of minorities. The Glass Ceiling Effect has been around for approximately 50 years. In my opinion it is on its way out the door. Corporate Officers

Wednesday, May 6, 2020

Edgar Allan Poe and His Works Essay - 1013 Words

Thesis: Edgar Allan Poe was one of the most influential, yet misunderstood writers in American Literature. I. His Early Life A. His Adoption B. His Education II. His Later Life A. Books Published B. Military Life III. The Conclusion of His Life A. His Marriage B. His Death IV. His Works V. What Others Thought Of Him Edgar Allan Poe was an American writer, known as a poet and critic but most famous as the first master of the short story form, especially tales of the mysterious and macabre. Since his early death, the literary qualities of Poes writings have been disputed, but his works have remained popular and he influenced many major American and European writers. Born in Boston, Massachusetts, Poe was†¦show more content†¦The following year his tale A MS. Found in a Bottle won a contest sponsored by the Baltimore Saturday Visitor. In 1835, Poe received a job as editor of the Southern Literary Messenger. He held this job until 1837. In 1836, he married his young cousin, Virginia (Anderson, 35-44). Throughout the next decade, much of which was marred by his wifes long illness, Poe worked as an editor for various periodicals in Philadelphia, Pennsylvania, and in New York City. In 1847, Virginia died and Poe himself became ill; his disastrous addiction to liquor and his alleged use of drugs, may have contributed to his early death (Anderson, 123). About a dozen of Poes poems are remarkable for their flawless literary construction and for their haunting themes and meters. In The Raven, for example, melancholy and omens of death overwhelm the narrator (Collected Tales, 943). Lenore mourns the death of a beautiful young woman (Collected Tales, 946). Poes extraordinary manipulation of rhythm and sound is particularly evident in The Bells, a poem that seems to echo with the chiming of metallic instruments (Collected Tales, 954). Annabel Lee is another poem that grieves the passing of a young woman (Collected Tales, 957). The Sleeper, is a remarkable poem that reproduces the state of drowsiness (Collected Tales, 965). Poe worked primarily as a book reviewer and produced a significant body of criticism; his essays wereShow MoreRelatedEdgar Allan Poe And His Works1496 Words   |  6 Pages Edgar Allan Poe is one of the most well-known authors in the history of literature. He is best known for his works of poetry and short stories. His works have affected not only literature in America, but around the world. Mainly centered on death, tragedy, and despair, his work mirrored those themes that constructed his life. It is by examining his works, in the context of his life experiences, that we are able to see a direct correlation between his life’s situations and the topics he chose toRead MoreEdgar Allan Poe: His Life and Works705 Words   |  3 PagesEdgar Allan Poe was born in Massachusetts in 1809 and was orphaned by the time by the age of 2 (Fisher ix). Edgar lived with his godparents, and excelled in school but he had an irascible temper and was prone to alcoholism (Fisher vi). He first began his writing career by entering several â€Å"fiction contests† that was being held by newspapers in New England, and went on to write and publish 1 novel, and several short stories and poems (Fisher vii). He married his 14 year old cousin in 1836 and supportedRead MoreEdgar Allan Poe : His Life Influenced His Work1093 Words   |  5 Pages Edgar Allan Poe: How His Life Influenced His Work Edgar Allan Poe was an American author known for his works of depression and misfortune. Throughout his lifetime, Poe would never gain fame. It was only after his death that the true genius of Edgar Allan Poe was discovered. Poe frequently used his life occurrences—as terrible as they were—to influence his writings. It is through his writings that one can delve into the mind of Edgar Allan Poe and discover how his life truly was. Edgar Allan PoeRead MoreBrianna Ruiz-Vannerson. Leonard Miller. Enc1102. Feb. 231548 Words   |  7 PagesFeb. 23 2017 The Compelling Mind of Edgar Allan Poe Through: â€Å"Lenore† and â€Å"The Raven† Throughout the life of esteemed author Edgar Allan Poe, there have been many time that this extraordinary man’s life has been turned upside down with grief. His first encounter with this wretched demon was when he was no older than three years of age. The mother who birthed him dies and his father abandons them before her death (â€Å"Edgar Allan Poe†). He then is separated from his brother and sister, William and RosalieRead MoreEdgar Allan Poe; Fame Inspired by a Tragic Life865 Words   |  4 Pagespoet, Edgar Allan Poe, had been plagued by grief from an early age. He was an amazing poet and author who just happened to have a darker story. Many who have studied this prestigious man feel that his works, though magnificent, were extremely dark. Some believe it was nothing more then a fancy for him to spin such gruesome tales. Others feel his work was manipulated by the misfortune of his past. These people have actually found evidence that agrees with this statement. Th e works of Edgar Allan PoeRead MoreEdgar Allan Poe Research Paper1195 Words   |  5 PagesNick Nedzweckas Mrs. Merriam Lit and Comp 1 2 December 2010 Edgar Allan Poe His works and life relating to â€Å"Annabel Lee† [pic] Many poets and story writers write their stories based upon events and aspects of their life. They do this because it is so relatable and easy to write about because there is some truth in the words. Edgar Allan Poe is said to be one of these because his stories actually relate to his tragic, love stricken life. He is known to lead an overall depressingRead MoreEdgar Allan Poe : The Tale Heart, The Fall Of The House Of Usher, And Annabel Lee Essay1372 Words   |  6 PagesEdgar Allan Poe Edgar Allan Poe is well known for his poetry. Edgar Allan Poe was not only a world renowned poet, but he is also known as being a writer of short stories, as well as known for being a critic. Edgar Allan Poe has many literary works; quite possibly the most famous one being The Raven. Some of Edgar Allan Poe’s other famous works include The Tell-Tale Heart, The Fall of the House of Usher, and Annabel Lee. Edgar Allan Poe is also known as being a Romanticist, due to the factRead MoreThe Life and Works of Edgar Allan Poe Essay1487 Words   |  6 Pages Throughout the life of Edgar Allan Poe, he suffered many unfortunate events and endured several difficult situations. Some speculate that it was these experiences that helped to formulate the famous writing style of Edgar Allan Poe. His dark tales such as The Masque of the Red Death and The Tell-Tale Heart are horrific, and his poems such as Alone and The Raven show evidence that his life experiences influenced their dr eariness. Poes story plots and his own life are undeniably related andRead MoreInfluence That Endures Ever More: Edgar Allan Poe908 Words   |  4 PagesInfluence That Endures Ever More: Edgar Allan Poe Edgar Allan Poe once said, â€Å"Words have no power to impress the mind without the exquisite horror of their reality.† Edgar Allan Poe was one of the most influential people in literary history and his words had the great power to impress the mind. More than 150 years after the death of Edgar Allan Poe, his writings are still influencing and inspiring writers today. Edgar Allan Poe was one of the a greatest literary influences of the 19th century andRead MoreAnalysis Of Edgar Allan Poe s The Raven And The Fall Of The House Of Usher 896 Words   |  4 PagesEdgar Allan Poe is an extremely well known American writer and is famous for his horrific and mysterious works such as, â€Å"The Raven† and â€Å"The Fall of the House of Usher.† Poe was born in 1809 in Boston, Massachusetts in an era that seems to have many dark and ominous writers and pieces of literature originating from that time period. Poe is said to have launched the interest in many of the detect ive type stories that we read from modern day writers. â€Å"In the early 1800s, romanticism was the dominant

Consumerism How It Affects Families Living in Poverty in...

Consumerism: Affecting Families Living in Poverty in the United States Katelynn O’Brien University of Phoenix COM/220 Research Writing May 26th, 2013 Outline I. Introduction of consumerism and brief explanation of its impact to the society II. Consumerism; definition and deep explanation of its impact to the world economies III. Advantages of consumerism A. Economic developments B. Growth and developments of companies C. Production of quality by companies D. Increase in production innovativeness IV. Disadvantages of Consumerism A. Competition increase B. Dishonesty product promotion and advertising methods C. Environmental degradation D. Poverty and dualism V. Effects of consumerism to†¦show more content†¦The majority of the Chinese producers specifically design their products for export purposes due to the presence of higher international demand as compared to the local market. 2. Growth and Development of Companies Consumerism is an important factor that leads to the growth and development of companies in the world economies. The ultimate goal and objective of a business organization is the maximization of profits. Maximum profits are realized from a large market that comprises of buyers ready and willing to buy products and services of the company. Consumerism increases demands for products and services, and thus the presence of a potential large market. Consequently, small companies increase their production capacity in order to meet the demands of customers. In addition, more job opportunities are created to meet the large production capacity in the increased companies. 3. Production of Quality Products Consumerism leads to the production of high quality products. Due to increase in demand, more companies producing goods and services for the same market come up leading to increased competition in the market. Some companies opt to improve the quality of their products in order to achieve a competitive advantage over other competitors (Hill amp; Gaines, 2007). However, the product price does not change much in order to attract customers, which is a benefit to the customers acquiring a high product at an affordable price. 4. Increase inShow MoreRelatedThe Economic And Social Changes During The 1960s Under The Reagan Administration989 Words   |  4 PagesLife in America began to undergo great economic and social changes during the 1980s under the Reagan Administration. During this period of time, stagflation began to distress the US economy, leaving millions of Americans to fall victim to homelessness and poverty. The unemployment rate had reached its highest peak since the Great Depr ession, creating a major crisis for low-income families and other individuals concerning living conditions. The introduction of Reaganism into society primarily focusedRead MoreThe Minimum Wage Must Be Raised Essay1700 Words   |  7 Pagesenough for our living needs. No matter how hard the average worker works, he/she can’t seem to make ends meet. Why is this? It would be logical that these hard working Americans that spend day after day at their job would be thriving; however, in most cases, it is the opposite. Despite the amount of time and effort that goes into a daily job, these workers are making minimum wage and are fighting to survive in the current economic state. It is close to impossible for most families to survive withoutRead MoreEconomic Factors Of Food Deserts1936 Words   |  8 PagesAbstract This paper studies the economic factors of food deserts in America. Determining aspects of food store locations, supply and demand, food pricing, income, and consumer preferences are discussed as some of the economic causes of food deserts. Ten articles are used to support this paper with unique standpoints on this topic. Subjects that these articles examine are consumer demand, healthful food pricing, business opportunity costs, effects of low income, heterogeneity and homogeneity of foodRead MoreGlobalization and Culture Change1865 Words   |  8 Pagesï » ¿From a sociocultural anthropological perspective, by investigating how globalization affects different parts of the world we can build a better understanding of how global structures affect social and cultural practices. Globalization is the worldwide interdependence of economic and cultural activities through the interchange of worldviews, goods, beliefs, and other aspects of culture (Lalonde slide 22/01/13). To facilitate in terdependence, globalization uses new technology, innovation, tourismRead MoreThe Industrial Revolution2418 Words   |  10 Pagesstill drawn to the urban culture because of the variety in social and economic opportunities. The urban culture has allowed us to observe the interaction among various cultures and the development of the social class through time. We are currently living in an urban culture where the division that separates social classes has faded away because of human dignity. Human dignity, the need to find self-worth and self-respect for us and others has increased dramatically within society, but this new foundRead MoreThe Way Of Wealth By Benjamin Franklin1587 Words   |  7 PagesBenjamin Franklin is considered one of the most realistic and wisest men in the history of America. He is known for his stand on the necessity for the individual to work hard and to be frugal in order to reach success. In the presented essay, â€Å"The Way to Wealth†, he makes mention of various aphorisms and pieces of advice which express his views and opinions about morals, ethics, life, taxes, debts, etc. Among those pieces of advice that he offers his audience, we find the phrase â€Å"employ thy timeRead MoreThe Racial Wealth Gap : An Analysis On A Potential Solution2213 Words   |  9 Pagesout of poverty. So education is a f undamental solution to poverty.† It is almost gratuitous to say that everyone desires a higher education. And why not? It is perhaps the best way to avoid a life of poverty; a life in which one must struggle to meet the basic necessities of life. Unfortunately, not everyone has the opportunity to receive a higher education, especially students living in poverty, who are often forced to live on a day-to-day basis, let alone even think about school. Poverty deprivesRead MoreA Higher Minimum Wage May Help Workers Essay1251 Words   |  6 Pages1968 (Harkin 16). Recently, Senator Tom Harkin introduced the Rebuild America Act to increase federal wage to $9.80 by July 1, 2014 (Hall and Cooper 1). There will be three incremental increases in minimum wage of $0.85 for a total raise of $2.55, including tipped workers (1). The minimum wage increase will affect 3.7 million minimum wage workers directly (Sherk para. 11). Not only will a raise in minimum wage affect minimum wage workers but also a total of a projected 28 million workersRead MoreThe Media s Influence On The Public s Perceptions Of Wealth And Happiness2105 Words   |  9 PagesWith continued saturation of media channels in today’s world, it’s no wonder that our personal ideals are often affected by the portrayals depicted on television. In this paper I will examine how the media, in particular reality television (RTV), often provides a simplistic and stereotypical ideal of wealth and well-being. I intend to demonstrate that the political ideologies reinforced by the images created in reality TV can be damaging and misleading to the public perception, often running counterRead MoreDeforestation Is A Global Issue2163 Words   |  9 Pageswood-related and agriculture-related. (Geist, Lambin, 2001) Specific economic structures- neoliberalism Specific economic structures play a neoliberal role in the underlying causes of deforestation. Poverty and related factors such as lack of income opportunities, joblessness, recourse poverty and low living standards encourage deforestation in ways that often overlooked. It encourages illegal logging and farming for agriculture in the forests, often in the global south. Economic downturn, crisis conditions

Principal of Logistics Management

Question: Discuss about the Logistic Management Of Wal-Mart. Answer: Introduction Of Walmart Wal-Mart is basically the retail store in which has become the worlds largest and successfully provided with exceptionally less pricing, under one roof to its customers. Wal-Mart is known for vast assortment of the products. It has begun its operations in the year 1964 and since then it has become the world leader in the retail marketing (Smith Agrawal, 2000). Since then Wal-Mart has near about 138 million customers in a week, operated in 4750 stores. The operations and management conducted in Wal-Mart are flexible which encourages the employees. The major activities conducted in the Wal-Mart stores are related to non-food, groceries, pharmacies and electronics. Wal-Mart has such strategies which can be molded when it comes to empower their suppliers and hence in developing order cycle management. The Interfaces Wal-Mart has one of the largest supply chain management in the US and hence globally (Levi and Kaminsky, 2000). In the present criteria the transportation that does operate now days in Wal-Mart is in about 28 states along with its 36 transportation offices. In order to increase the efficiency of the Wal-Mart it has increased the number of stores in about 20 regions and more distribution channels in the countries other than US as Tennessee, Shelbyville, Georgia, New York, Florida and Carrolton etc. The products of Wal-Mart, to the distribution channel are moved in trailers and from the warehouse to the retail stores by trucks (Agrawal and Smith, 2013). The strategy by which the efficiency of the logistics is increased is done by setting the time for arrival. This is done in the mid night generally which shall not cause inconvenience to the customers and hence increases the efficiency. Therefore, logistics within the Wal-Mart operated is efficient as it includes proper planning, managi ng, movement and the proper flow of information. These are the activities which enhance and optimize the activities included under the logistics management. This gives the customers optimum level of satisfaction. Interfacing Of Logistics and Marketing Logistics and marketing interfaces includes in it the forecasting of demand, packaging of the products, finished stock of the goods, transportation and support (Riccio, 2011). Logistics when combined with the marketing tools contribute towards the results which are actually beneficial for the profits of the company. Logistics is considered to be the most supporting for the purpose of marketing which with the help of the marketing activities takes place in providing the efficiency to the customers. The marketing mix which includes the price, promotion, product and place are the four Ps of marketing. In addition to it, Wal-Mart has to maintain the food items which are there in order to attract the audience. Also, the stock kept has an impact upon the brand image of Wal-Mart and hence as a result the customers of Wal-Mart tend to give up on the ability of buying decision. This may decrease the loyal customers sometimes (Wal-Mart Stores Inc, 2015). Wal-Mart has consistently been focusing upon managing the stock control so as to decrease the pricing of the products. Lastly it has been seen that the logistics are also affected by the kind of products it has as they may vary upon the perishable item and non-perishable items. This can be seen by the results in achieving the economies of scale. As a result, the promotional activities have an impact on the logistics management which helps in managing the logistics department further along with maintaining excellent brand image. Logistics Interfacing Along With Production Management Logistical interfacing along with the production activities includes the inbound raw material inventory, transportation, warehousing and process scheduling. The storage of the raw material and controlling whole inventory totally depends upon the production quality of products of Wal-Mart. The important activity of supply chain management is transportation which shall help in maintain the relationship with the core suppliers (Meindel, 2002). These transportation activities are always affected by the production activities so that the flow of the information regarding the raw material which is in process, in plant, in warehousing and such others. Logistics Interfacing Along With Accounting and Finance The interfacing of logistics with the finance and management activities include the inbound budget and hence the allocation of the resources available in an organization. Every organization flourishes by eliminating the costs for the process of the logistics. Wal-Mart has found to be struggling upon this cause in order to achieve the economies of the scale. Costs basically in terms of reduction and profit maximization are affected by the activities and the procedure conducted in the supply chain management (Tayur and Ganeshan, 2000). The inbound procedure of logistics has huge impact upon the total profits of company, inflows and outflows of cash, total cost of production and hence managing the risks. As a result these are the important factors to be focused for improving the financial performance of the company (Trunick, 2011). Wal-Mart uses the inventory system as vendor managing which shall give the suppliers liberty so as to manage the in store inventory which shall further help in achieving the economies of scale (Brea-Solis, Casadesus-Masanell Grifell-Tatje, 2012). This shall also result in increasing the sales and hence revenues. (Source: Wal-Mart, 2016) The Order Cycle Of Wal-Mart Wal-Mart provides its customers the services so that they can do their order processed which helps the customers with in placing the orders with their phones, over the internet and other assisting applications. The sales hence configured helps in analyzing what are the requirements of the customers. This ensures taking care of the optimum level of satisfaction made by customers. Shipping of the total orders received shall be planned in accordance with the system and shall be coordinated with determining the orders received in the lined up manner so that they can be shipped in proper way on that particular location at the right time and there are no order gaps (Om Prompt, 2016). Moreover, the quality check shall also be included in the way the consumers receives the products. The things that shall be kept in mind inbound shall depend upon the perishability of the good and hence they are to be served. In all Wal-Mart has the automated inventory control managing system which shall help with the organization with the management of operating the inventory and hence reflects the respective changes accordingly (Abernathy, Dunlop, Hammond and Weil, 2001). Further, the credibility of the customers is also an issue which shall be identified as by looking onto the address provided and also the other details. These things can be verified by looking at the credit score of the customers. The total invoices are made after computing the total discount offered, including the taxes and other charges additionally. That is why it is important to look upon the factors of credibility of the customers to get the products delivered. Wal-Mart tends to maintain a long term relationship with the customers with the help of guidelines of customer relationship management system. This is done by offering the loyal customer discounts based on the sales generated by the customer, membership discounts and other lucrative deals offered to the customers. So as to satisfy the customers the post sales activities ensures to retain the customers for longer period of time. Wal-Mart has such system which is advanced in scheduling the delivery of goods and services in time. (Source: Pacmanfull, 2016) Obstacles With the Order Cycle and its Systm Even though the system of order processing being automated, Wal-Mart still has to face some of the challenge with the in time delivery of goods and services to its customers (Chung, 2016). As for now the increasingly the customers have become more demanding in delivering the same as per their expectations. However, meeting their higher expectations becomes difficult for the producer to attain the same. This becomes a challenge for them. Also, it can result in dissatisfaction of the customers and hence making the system more complex along with losing the customer permanently. Perhaps this is a huge loss in regard of the company. In all it is equally very important for the organization so as to maintain and retain the old customers along with making the new ones (Shapiro, 2001). These are such complexity issues which shall result in the delay with the delivery of the goods. Another challenge is the issue faced with the time delivery of the product faced by the company. The reason behind this is the complexity that is faced with the supply chain management of the logistics systems (Sourcing Journal, 2015). It has been known that Wal-Mart has there are certain steps that are to be taken in order to improve upon the exact time delivery of the goods and maintain the order processing cycle of Wal-Mart. Recommendations The delivery system opted is the real time, by Wal-Mart. The main purpose of opting this is to deliver these products and services in given span of time. Benefit behind choosing this system is that, it can be used to keep a track of the total orders taken by the customers. By doing this there will be optimum satisfaction received by the services delivered to customers, if they are on time. This shall help in the real time taken and hence gives the updates regarding the orders. Inventory Management of Wal-mart Among all the tools, inventory management is one of the biggest contributor which leads an organization in achieving success. Keeping in mind, the factor such as the size of an organization is beneficial for being more effective and efficient in terms of the inventory management (Hopp and Spearman, 1996). This is critically most important factor for any organization which is responsible for the key management in an organization. Wal-Mart uses the advanced technologies which are more innovative and improves the management performance. Wal-Mart has many types of the inventories involved with it which shall fulfill the role of beneficial supply chain management. Following are the types of inventory which are most commonly practiced in an organization: Inventroy in Transit These are the goods which are arrived at the stores and are then stored in the inventory. These are then replenished time to time (Viswanadham, 2000). Role of this type of inventory can be concluded as most supporting which shall further is sold from such to the customers.This is important for an organization which shall refer to the goods that are in transit. These refer to such goods which are still in transit that is, it tells about the global extent of Wal-Mart supply chain management. Inventory Buffering Inventory that is related to be kept as for an extra margin just in case is the demand of such goods fluctuates is the type of goods known as the buffered goods. The role of inventory buffering process is to ensure about the total capacity of an organization which can be used in the sudden situations so as to satisfy the sudden increase in demand of the products. Inventory Anticipated Wal-Mart also takes help of the anticipatory inventory which shall support with the buffering of inventory. However, these anticipatory goods shall be used in maintaining the goods for the seasonal purpose. For instance, during, on or before Black Friday the inventory stock is increased so as to satisfy such massive demands which arise in the market during such special occasions and shopping fests. Hence, role is very clear that the purpose of this inventory is to enable the organization in satisfying the exceptional demands arises during the time of festival and other occasions to be anticipated. The inventory management across the supply chain management can be done by the help of ABC analysis which includes the total goods which are sold at the stores are categorized the category A. These items are calculated further and kept on monitored. Category B has the inventory which shall be used for the operation and management and maintenance of the office equipment. Further, Category C, includes the items which are least recorded and monitored such as the office paper supplies. These are the operations that are conducted in the inventory management, which is used by Wal-Mart to improve upon the efficiency and effectiveness in managing the inventory. Conclusion According to the report it can be concluded after analysis of the supply chain procedure. Along with the interfaces of logistics with production, marketing and other accounting and finance department of Wal-Mart. The inventory that is used in it shall be affected by the production and manufacturing procedure conducted in it. Resources shall be allocated by the proper interfacing with the financing and accounting done with the logistics. Wal-Mart follows the system automated procedure which has the advantage and challenges of its own. Also, the problem faced with the real time inventory and its deliver for the respective products and services for which it needs to be integrated with the real time visibility. This is beneficial for satisfying the customers with fastest delivery options. References Abernathy. H,. Dunlop, T,. Hammond, H,. and Weil, D. (2001). Harvard Business School. Retrieved from:https://hbr.org/2000/11/control-your-inventory-in-a-world-of-lean-retailing. Agrawal, N., Smith, S. A. (2013). Optimal inventory management for a retail chain with diverse store demands.European Journal of Operational Research,225(3), 393-403. Brea-Solis, H., Casadesus-Masanell, R., Grifell-Tatje, E. (2012). Harvard Business School. Retrived from: https://www.hbs.edu/faculty/Pages/item.aspx?num=47628. Chung, S. (2016). Reducing Omni-Channel Challenges with Order Processing Software. Activate. Retrieved from: https://acctivate.com/order-processing-software-omni-channel/. Hopp. J,. and Spearman L,. (1996). Factory Physics: Foundations of Manufacturing Management. Irwin, McGraw-Hill. Levi. D,. and Kaminsky. P,. (2000). Designing and Managing the Supply Chain: Concepts, Strategies, and Case Studies. Irwin McGraw-Hill. Meindel. P,. (2002), Supply Chain Management: Strategy, Planning, and Operation, Prentice Hall of India. Om Prompt. (2016). Order Gaps. Om Prompt. Retrieved from: https://www.omprompt.com/order-gaps. Pacmanfull. (2016). Invoicing Data Flow Diagram. Pacmanfull. Retrieved from: https://www.pacmanfull.com/invoicing/invoicing-data-flow-diagram. Riccio, E.F. (2011). Logistics Today: The logistics - marketing interface. Ukraine Business Online. Retrieved from: https://www.ukrainebusiness.com.ua/news/2532.html. Shapiro. J,. (2001). Modeling the Supply Chain. Duxbury Thomson Learning. Smith, S. A., Agrawal, N. (2000). Management of multi-item retail inventory systems with demand substitution.Operations Research,48(1), 50-64. Sourcing Journal. (2015). Top Five Issues Facing Retail Supply Chains. Sourcing Journal. Retrieved from: https://sourcingjournalonline.com/top-five-issues-facing-retail-supply-chains-cbx/. Tayur. S,.and Ganeshan. R,. (2000). Michael Magazine (editors). Quantitative Models for Supply Chain Management. Kluwer Academic Publishers. Trunick, P.A. (2011). Finance The Supply Chain: Show Me The Money. Inbound Logistics. Retrieved from: https://www.inboundlogistics.com/cms/article/finance-and-the-supply-chain-show-me-the-money/. Viswanadham. N,. (2000). Analysis of Manufacturing Enterprises. Kluwer Academic Publishers. Wal-Mart Stores, Inc. (2015). Retrieved from: https://stock.walmart.com/investors/financial-information/sec-filings/.

Twilight free essay sample

The highly anticipated soundtrack for the new motion picture Twilight has arrived, much to the delight of diehard fans waiting to sink their teeth into the new take on the fiction story of a teenage girl who falls irrevocably in love with a vegetarian vampire constantly thirsting for her blood. The soundtrack starts out with the author, Stephanie Myers inspiration band Muse contributing a song that is both appropriate and sets the tone. I can almost hear the Cullens waltzing in gracefully to the Forks High cafeteria, the song playing softly in the background. We then venture into Decode, a intense, vigorous and lively song by the popular band Paramore. The song is a wonderful mix of insanely good vocals surrounded by skillful guitar playing that sets the unescapable tone of the books love story. Its strong, without being too hard core for a wide audience. The music escalates from soft to heavy, but while it all has the same general feel the tanginess of how beautiful forbidden fru it tastes. We will write a custom essay sample on Twilight or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Its all written to flow seamlessly, but yet still be choppy. The idea to capture the senseless yet constantly tested love between Edward and Bella, the main characters. The execution flawless. Although its hard to see how some of these songs do fit into the movie, because obviously this is not a score soundtrack, I have confidence it will be incorporated slyly into the background, giving a more complete appearance to the film. Robert Pattinson, who plays Edward in the upcoming film, contributed a song to the soundtrack a soulful melody called Never Think. He starts out with a gentle guitar introduction that lasts about a minute, but his vocals shocked me greatly. He sounds soulful, plus regretful perfect. It exhibits how Edward feels like a monster for loving Bella, and feeling like she is so much better than him, and yet he cannot leave her, because he loves her so. Its a torn, thoughtful almost-soliloquy that truly made me think no pun intended. Overall, the soundtrack is a stupendous group of artists and songs that captured the essence of the book with ease, and even if your not a Halloween music fan, feel free to purchase this CD the creepy ghouly sounds and moans are exempt from this top quality, beautiful soundtrack.